Would you ever believe yourself saying ‘earning money was never so easy’? Well, that was true for me. The Borough Arms, Bodmin from the outside didn’t appear to be the sexiest of destinations but, it turned out to be a goldmine.The date had been set as the 18th November 1988 to move to the Borough Arms as a joint tenant. It was all very exciting, a month before Christmas and full steam ahead. The Borough had a nice feel to it, it was a pub that had various extensions during its history and was located on the Bodmin Borough boundary, so it was nicely placed on the fringes of the town. Its locals were very friendly too. Due to its location, winter trade came mostly from Bodmin along with some outlying villages, so there was always someone propping up the bar.
In recent years leading up to my arrival the pub had received mixed fortunes with my predecessors unfortunately experiencing a marriage breakup. Being such a public lifestyle it is very difficult to hide. I genuinely felt sorry for the couple as not only they were about to pass over their business but break up at the same time. Pressures of the licensed trade in general make this an unfortunate regular occurrence.
However, this unfortunate circumstance was to present an opportunity as the pub needed a lift. So from day one, additional decor was added to make it more homely and a new menu to entice customers who may have gone elsewhere.
At that point at the tail end of 1988 which started in a different pub in a different county I didn’t realise how things were going to explode in the following year.
Looking back a lot of that success was based on some very basic rules, mainly being polite to the customer at all times, providing what they required and giving them value for money.
If you would like to know more about what I do and how I help others to realise their opportunities in life, visit meetsimonhall.com.
